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News: Message from SUNYCUAD President Dan Doyle, Spring 2016

News: Message from SUNYCUAD President Dan Doyle, Spring 2016

Dear Colleagues:

Spring is upon us and the SUNYCUAD Board of Directors is working harder than ever to advance your professional organization.

Professional development and networking opportunities for the membership remain at the core of SUNYCUAD’s mission. Several campuses joined us in November for Measuring Alumni Engagement in SUNY: Social Media Benchmarking and Best Practices. Hosted by EverTrue founder and CEO Brent Grinna and produced exclusively for SUNYCUAD members, the webinar delivered a social benchmarking report on SUNY institutions, showcased how SUNY schools are engaging with alumni online, and offered best practices on harnessing the power of social media for fundraising.

In December, I had the opportunity to represent SUNYCUAD at the Foundation Summit in Albany, as advancement leaders from nearly every campus gathered to share ideas and best practices. The two-day program and reception were tremendously valuable in terms of both content and networking opportunities, and special thanks go out to SUNY Administration’s Jennifer LoTurco, Tracy Soren and Megan Wolszczak for their expert work in coordinating the event.

On that note, most have heard the news by now that Megan and Tracy have announced their  departures from SUNY. Megan will be relocating to Atlanta and Tracy will be pursuing a full-time career as a comedy writer and performer. Both will be sorely missed as their efforts provided a critical conduit between SUNYCUAD members and SUNY Administration; however, the board has been assured by Jennifer LoTurco and David Belsky that plans are already forming to ensure the level of connectivity fostered by Megan and Tracy will be stronger than ever. Additionally, Tracy Soren’s duties relating to the Professional Development Institute will be continued through SUNYCUAD with Brockport’s Kerry Gotham at the helm, and we look forward to partnering with SUNY Administration to take that program to the next level.

We were pleased to once again partner with the SUNY Community College Chief Advancement Officers as we hosted Laura Fredricks, founder & CEO of THE ASK©, as part of the January SUNY CAO Retreat in Albany. SUNYCUAD members were able to attend the session and lunch free of charge, and received valuable insights and advice from a recognized master of the trade.

Looking ahead, I am pleased to announce that plans are underway for the 2016 SUNYCUAD Spring Workshop Social Media: Tools and Current Trends. Under the leadership of SUNY Empire State College’s Michael Mancini, this one-day session and accompanying webcast will take place April 6 in Saratoga Springs, and once again explore best practices in social media.  Also in April, the board will hold our first-ever quarterly meeting on the campus of SUNY Maritime, and a possible reception is being discussed in conjunction with that event.

Beginning this spring, SUNYCUAD is also offering a new Career Coaching Program to connect experienced SUNYCUAD members with newcomers to the SUNY advancement community. Led by Nancy Griffin (Potsdam) and Peter Taubkin (Research Foundation), this exciting new program provides a SUNYCUAD career coach to those who are either new to SUNY or the advancement field within the past five years, or who have switched fields within advancement recently. Regardless of where you are in your SUNY career, I hope you will get involved and take advantage of the many benefits this program offers.

And of course, please plan to join us June 8-10 for the annual educational conference in Cooperstown. Programming co-chairs Rhea Chase and Brian Rudolph (UAlbany), Logistics co-chairs Benjamin Wendrow (Oneonta) and Darryl Geddes (Upstate Medical), and the entire conference team have been hard at work planning what promises to be an “All-Star” SUNYCUAD event.

Obviously these activities only benefit members who know about them, and the board, under the leadership of Farmingdale’s Katy Greene, is actively engaged in initiatives to bolster our digital communications. In addition to visiting the newly revamped, I encourage you to keep abreast of SUNYCUAD news and events and be a part of the conversation by joining the SUNYCUAD LinkedIn and Facebook groups, and following @SUNYCUAD on Twitter.

SUNYCUAD is headed in an exciting direction, and I continue to be amazed at the talent and contributions the board receives from members throughout the system. I look forward to meeting even more SUNYCUAD members this spring, and I invite you to contact me directly if you have ideas about how the organization can better serve your professional needs.

With warm regards,

Daniel E. Doyle
Senior Director of Annual Giving, University at Albany
President, SUNYCUAD Board of Directors